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Sonoco to Invest $20 Million in New Atlanta-area Packaging Center Supporting Duracell

Company to offer packaging materials, primary packaging, retail merchandising displays and fulfillment.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

Sonoco will invest $20 million in the development of a new packaging center to support Duracell’s new North America battery packaging operation.
 
Sonoco’s Display and Packaging unit will be located in Duracell’s new leased facility in the Atlanta area. Sonoco will install and operate state-of-the-art primary packaging equipment at the new center and provide all packaging materials. In addition, the company will produce retail merchandising displays, which will also be packed out at the same facility.
 
“This unprecedented go-to-market packaging solution for Duracell is unlike any effort provided in our industry,” said Jack Sanders, Sonoco president and CEO.
 
Full production is expected in the fourth quarter of 2018. Sales of packaging and services annualized over the five-year contract period are expected to be more than $50 million.

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